I agree to the terms and conditions for future Communication

Home / Services/ SEO and SEM

   What is SEO & SEM ?

Search Engine Optimization

Search Engine Optimization is all about making your website as visible as possible through search engines. It's a great way to increase free organic traffic you generate, and help you reach customers who are looking for your products or services.

Search Engine Marketing

Search Engine Marketing is the fuel for the website looking to attract traffic for their specific business Query. SEM is the collective solution that makes the targeted pitch to consumers who are looking for the selective service. Every Customer matters and the ones that are warming up towards your brand matters as well.

   Why You Need Both for a Successful Strategy?

On-Page SEO

  • URL structure
  • Title tags
  • Headings
  • ALT text for images
  • Page load time
  • Internal linking
  • Page content

Off-Page SEO

  • Backlinks
  • Social Media
  • Bookmarking
  • Review Websites
  • Page load time
  • Internal linking
  • Page content

SEM Methods

  • SEM - Search Engine Marketing
  • PPC - Pay Per Click
  • PFI - Pay for Inclusion
  • Web Analytics
  • Local Search Marketing

What are the advantages of SEO & SEM?

Advantages of Search Engine Optimization (SEO)

  • Drives qualified leads to your website.
  • More Searchers click on organic results than sponsored results.
  • Increases Brand awareness and visibility of your website.
  • Search engines will increase your penetration globally.
  • Cheaper than PPC in long run.

Advantages of Search Engine Marketing (SEM)

  • Increase brand awareness and brand equity of product.
  • Increase Visibility - Increase in web site traffic.
  • Advertise to an audience that's already interested in you.
  • Increase in targeted leads.
  • Target your ads to users based on languages and locations.
  • Competition advantage - Marketers can enable users to select their product over their competitors.
  • Greater ROI — Compared to other advertising media, paid search strategies are more efficient.

How we do it

Website Audit

Keyword Research

Competitor Analysis


On-Page SEO or Landing Pages development

Content Strategy

Google Analytics and Search Console Setup

Quality Link Building or Google Ads

Reporting and Optimization


Why us

Today, it’s estimated that nearly 70% internet users are more likely to select natural results that show up during their online searches. Hence, it’s vital that your business be well fitted for SEO to enable it to achieve a high-ranking search engine position.

Ideatore provides high-value Search Engine Marketing and Search Engine Optimization services. We employ a team of qualified professionals who are considered experts in this domain. Their thorough research and evaluation of your data and metrics enable them to provide optimal solutions and recommendations that we can implement to upgrade for your business' digital presence.

Our team diligently keeps track of local as well as global search volumes while simultaneously working on keyword & content optimization, directory listings, and competitor tracking. They ensure that as a business, we are up-to-date on the latest policies etc. to provide you with best in class SEO services.

Our Clients

Testimonials